PRESS RELEASE:
Morf Learning Scalable Cloud Platform Offers a Cost-Effective Game Plan for Delivering New Hire Training and Mentoring Courseware for Millennials and the 2020 Workforce
SAN FRANCISCO–(BUSINESS WIRE)–August 27, 2015–
According to a report from the Bureau of Labor Statistics, more than 50 percent of the workforce – from the Baby Boomer Generation – is likely to retire across industry in the next five to seven years – opening up concerns related to the loss of valuable expertise. The “skills gap” is of top concern in the mortgage, banking, life sciences and oil and gas industries. Bridging that skills gap is what Morf Media Inc. is setting out to do with its expert training partners and its game-like training content loaded into Morf Learning™ enterprise training platform for the mobile workforce.
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According to customers, training with Morf Learning offers an innovative game plan for attracting and grooming millennials to perform at their best in lucrative professions. “As an early adopter of Morf Learning, we are actively engaged in developing training and career paths for Millennials in ways we’ve never done before,” said A.W. Pickel III, president and CEO of LeaderOne Financial. “We have created a focus group called M-Ideation to bring together the best and the brightest in the mortgage industry, including already successful Millennials to develop training and raise awareness about career growth for new hires. When you play a new game, you need to learn the rules to win. Morf Learning is a mobile game-like training solution that helps new hires learn the rules in an engaging manner – get up to speed and win quicker.”
Morf Learning cloud platform delivers gamified courseware that spans training needs for new hire onboarding, management training and data protection procedures. Morf Learning is publishing specific courses on the European Union General Data Protection Regulation (EU-GDPR), and compliance training specific to the financial and life sciences industries. Roy Hanif, co-founder and chief revenue officer at Morf Media Inc., stated that training and a culture of learning promotes measurable benefits. “Training contributes to the bottom line. Compliance training and meeting regulatory mandates can make or break a company in terms of new product introduction and reputation. In fact Morf Media holds the position that compliance goals need to be linked to CEO compensation and quarterly reporting.”
Training is also a key factor in supporting employee retention. Tallying up all of the costs associated with employee turnover – including interviewing, hiring, decreased productivity, lost opportunity costs, lack of training – leads to significant direct and indirect costs. Direct costs are the easiest to calculate and include ads, recruitment, signing bonuses, salary and benefit costs. Indirect costs relate to the skills gap and are more difficult to quantify. Costs projections around the skills gap and employee turnover have been estimated as high as the following:
- For entry-level employees, 30-50 percent of their annual salary to replace them.
- For mid-level employees, upwards of 150 percent of their annual salary to replace them.
- For high-level or highly specialized employees, 400 percent of their annual salary.
Ginger Bell, SVP e-Learning at Morf Media, stated, “A trained employee takes her knowledge and skills with her. The organization will incur lost productivity. Morf Learning offers a cost-effective way for new hires to get mini lessons of training and mentoring every day on their mobile devices to bridge their skills and knowledge gaps in a way that easy, fun and fast.”
For more, please visit www.morflearning.com
- Twitter @morfmediainc
- LinkedIn: www.linkedin.com/company/morf-media
About Morf Media, Inc.
Morf Media, Inc. is shaping the future of enterprise compliance training for the mobile workforce. For the first time, a digital compliance training system, Morf Learning™, provides one-to-one training to millions on a smart phone or tablet. Now in pilot with more than 100 major companies in the financial services and life sciences industries, Morf Learning is proving to be cost-effective and engaging. Morf Learning offers secure centralized reporting on an individual’s progress, course completion and other behavioral data. The platform includes a library of certified courses, and offers an easy-to-use built-in authoring solution for rapid development and deployment of custom, company-specific policies and alerts. Founded in 2013 by a seasoned management team, the company is based in San Francisco. For more information, please visit www.morfmedia.com.
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Morf Media, Inc. USA
Heidi Wieland, 805-722-7413
Vice President Marketing
Heidi@morfmedia.com
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